Wednesday, April 2, 2014

Plus Size Model Ashley Graham Collaborates With Retailer For Lingerie Collection

Last month we announced that plus size brand Addition Elle was partnering with plus size model Ashley Graham to launch a plus size lingerie collection. The 14 piece collection features bras, panties and sexy chemises with a vintage feel in a beautiful palette of blush and black. Sizing starts at 36DD to 44 DD and the pricing ranges from $28.00 to $90.00.

When Ashley thought about the type of collection she wanted to create, she used her experiences as a plus size model to her advantage.

I love hearing about these types of collaborations and it’s always refreshing to find out that the model and/or celebrity involved took a hands on approach.Ashley Graham is impressed with the direction that Addition Elle is going and that’s one of the many reasons she collaborated with the Canada based brand. The feelings are mutual.

The collection isn't available until November 1st but Addition Elle isn't wasting any time in getting the conversation with plus size consumers started. Addition Elle is hosting a live bra fit chat on Facebook today. Click HERE for details.

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